The project aimed to determine media compliance with electoral laws and regulations, as well as adherence to professional ethics during the elections. It also sought to monitor media commitment to fulfilling the public’s right to know about the electoral process and provide platforms for honest discussion, as well as the media’s educational role in identifying the main issues in its election coverage.
The project entailed:
- Drafting a professional code of ethics for covering the elections
- Quantitative monitoring of election coverage by the following media outlets:
- Print media: Four major newspapers.
- Broadcast media: Jordan Television and Roya Television.
- Radio: Four stations.
- Digital media: Eight websites.
- Qualitative monitoring through “AKEED”.
- Building the capacities of a team of young observers.
- Drafting a reference document with a quantitative monitoring methodology.
- Drafting a code of ethics for journalists covering the elections.
- Publishing three reports on the results of qualitative monitoring of the following election phases:
- Candidate registration – one week
- Campaigning – one month
- One day of pre-election silence and the voting process itself – one week.
- Publishing a fourth report comparing the results of the three reports.
- Uploading these reports on the JMI website and publishing them through local media outlets.
- Qualitative monitoring of the parliamentary elections through “AKEED”, which monitored several issues. These included media violations related to coverage of women candidates and the pre-election silence day; the Muslim Brotherhood’s participation in the polls on Facebook; overlap between news and paid advertisements; media coverage of the elections in governorates; libel in the electoral campaigns; women’s media presence in the elections and coverage of young Jordanians’ issues.